SchoolOfWeb3

School of higher education for the next generation of developers (Blockchain)

When we met Patricia, she had a big dream: to become a great entrepreneur and start her own Company. SchoolOfWeb3 is an online training school focused on Web3, NFT, Metaverse, Blockchain and Crypto. Patricia had already created a crazy training course with the goal of creating the next generation of software engineers, vertical on blockchain.

Achievements

+60
Interviews conducted
+6
New Customers
+10k€
Value of sales

Criticality of business development

Low ADV budget.
We needed to find a way to launch his new idea without investing too much budget in Advertising.
Lack of Customers.
Patricia had in mind a Webinar that would help her convert some attendees into her first Clients. But there was a lack of people. And we helped her find them.

Challenge

When we spoke with Patricia, the main goals of the project were:
1. Validate its hypotheses directly in the Marketplace;
2. We created a LinkedIn Outbound Prospecting strategy, in which we invited Spanish developers for an interview;
3. Schedule interviews from LinkedIn to do Customer Development and build relationship with Prospects;
4. Convert Prospects into new Customers.

Strategy

1. We defined the Target based on Patricia's experience in the world of software development: we selected young developers in the main university cities of Spain.
2. We created a LinkedIn Outbound Prospecting strategy, in which we invited Spanish developers for an interview.
3. Based on these interviews, we discovered their goals and priorities: critical to optimizing the course, improving Marketing and validating Market hypotheses (and of course selling!).
4. Having reached 60 interviews, we invited all the Prospects contacted (145) to a Webinar, where the developers' needs were summarized and the solution was presented: SchoolOfWeb3. The result of the first Webinar: 6 Clients and 10k€.

A new, replicable and effective business development model

1
Technology
We are selecting the best CRM to build a replicable, high-performing business development model.
2
People
Patricia is in the process of selecting the first female employee who can help her develop business on LinkedIn and manage the contacts that come Inbound.
3
Service
Patricia is getting great results from the first course delivered and is ready to optimize it based on student feedback.
4
Sales
12 Students in April 2023 and 25 Students in September. For a total of 100k.

People-powered philosophy

Patricia Juane

Founder @SchoolOfWeb3

ResultConsulting accompanied me through the whole process, from acquisition to conversion. I launched the first edition of Schoolofweb3 and the response was super positive: in 2 months I interviewed 60 developers, acquired 6 Clients and sold my first 10k€, only through LinkedIn.

Patricia was lightning fast: within two weeks she had already interviewed 10 developers, closing 60 interviews within 1 month.
Like all entrepreneurs pursuing a dream, she believed in it right from the start: she saw great value in the interviews for the development of her Company and was able to conduct the Webinar with a noteworthy determination.
Out of 50 participants, she closed her first 6 sales with a total value of €10,000. Go ahead Patricia!
Do you want to create a digital, replicable and effective business development model for your company?

Book a short 15-minute call with our strategists.